Posts Tagged ‘seo’
4 strategies to optimise your Facebook Page for SEO
Search Engine Optimisation (SEO) is all about maximising your online presence in order to rank organically on a search engine results page (SERP). While this includes optimising your website, your presence on social media can also contribute to your ranking. By optimising a Facebook Page, brands can capitalise on Facebook SEO in order to further…
Read MoreOur top 7 SEO trends for 2018
As websites and online platforms continue to become more user-centric, so does the search industry with a focus on providing results that are relevant and customised for your user. This has a direct impact on SEO, highlighting elements which contribute to a user’s experience. We take a look at the top 7 SEO trends for…
Read MoreHow to plan an amazing blog post that drives traffic to your website
Having a plan before you start writing your blog post is great for 2 reasons: a) You are not starting with what can be a dreaded blank page; and b) You have an idea in mind of where you are going with your topic. Both these elements help you clearly articulate the ideas you want…
Read More7 key elements of impactful content
Content marketing involves the creation of relevant, valuable, impactful content which creates a connection with your target audience, establishing the foundation of interest in your brand in order to facilitate sales of your product or services. Online content comes in a variety of formats and categories as follows: Written content is created as eBooks to…
Read MoreHow to write a good LinkedIn Summary for your brand
You have 2000 characters to write a good introduction. Keep in mind that only the top half or so is visible which means that you want to have the most important content at the beginning in order to motivate your audience to read further and start engaging with you brand. In terms of you overall…
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