7 key elements of impactful content

7 key elements of impactful content

Content marketing involves the creation of relevant, valuable, impactful content which creates a connection with your target audience, establishing the foundation of interest in your brand in order to facilitate sales of your product or services. Online content comes in a variety of formats and categories as follows: Written content is created as eBooks to…

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5 tips on writing impactful posts for LinkedIn

5 tips on writing impactful posts for LinkedIn

A LinkedIn post is basically a status update – letting your audience know what’s news with your brand and sharing new updates about significant developments in your industry and company.  It is also an ideal place to feature a short yet powerful message which can make your brand relatable, encouraging dialogue and interaction which can…

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How to write a good LinkedIn Summary for your brand

How to write a good LinkedIn Summary for your brand

You have 2000 characters to write a good introduction.  Keep in mind that only the top half or so is visible which means that you want to have the most important content at the beginning in order to motivate your audience to read further and start engaging with you brand. In terms of you overall…

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WordPress – Adding a New Page

WordPress - Adding a New Page

WordPress is a great website content management system. You can read my other blog post if you want to learn more about what WordPress is. In this article, I want to share with you the process for adding a new page to your website if your website uses the WordPress platform. This content is aimed…

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WordPress – Adding a New Page

WordPress - Adding a New Page

WordPress is a great website content management system. You can read my other blog post if you want to learn more about what WordPress is. In this article, I want to share with you the process for adding a new page to your website if your website uses the WordPress platform. This content is aimed…

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