business
Creating content for each stage of the sales funnel
Awareness Stage This is the stage where you are discovered via search engines and social media. This stage is focussed on attracted and engaging a qualified prospect, someone who fits the ideal buying persona, who is most likely to engage in your content and move further down the sales funnel to become a lead. In…
Read MoreWhy your website is failing
We are professional web designers. That means we are automatically classed as SEO experts who are going to get your new site to page one one Google right? Wrong! It is this assumption that many people out there have. It often comes from a place of ignorance or arrogance. Sure, we do our best to…
Read MoreHow often should you update your website content?
As we know, the playground of the internet is ever-changing. New trends appear constantly, with fresh, improved ways of communicating with your customer. This can impact on website content of the text, images, videos, animations and auditory components used to create a web page. While some elements need regular updating, other changes can be left…
Read MoreHow often should you update your website content?
As we know, the playground of the internet is ever-changing. New trends appear constantly, with fresh, improved ways of communicating with your customer. This can impact on website content of the text, images, videos, animations and auditory components used to create a web page. While some elements need regular updating, other changes can be left…
Read MoreWriter’s Block: A strong case for denial
It’s just been one of those days. You’re tired, there’s still loads of work ahead and the pressure is mounting. And now you’ve been staring at your blank page for the last hour. At least! You’ve even gone to Google for inspiration. But it’s just not happening. No bright lights going off in your head…
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