Search engine optimization — SEO — seems like alchemy to the uninitiated. But there’s a science to it. Below are
some important “ranking factors” and best practices that can lead to success with both search engines and searchers.
Download The Periodic Table Of SEO Success Factors as a PDF
All factors on the table are important, but those marked 3 carry more weight than 1 or 2. No single factor guarantees top rankings or success, but having several favorable ones increases the odds. Negative “violation” factors shown in red harm your chances.
The Periodic Table Of SEO Success Factors infographic, used with permission