Many of our clients seem to get confused when it comes to Search Engine Optimisation (SEO) and Search Engine Marketing (SEM). So I thought it best to write this post to explain some of the differences and benefits of both.
Posted in business Tagged content, lead, leads, marketing, media, optimizing, sales, social, website
Most of us have websites, yet a lot of them are totally ineffective when it comes to actually generating any form of lead or call to action. Here are some tips to get you thinking a little differently about using your website more effectively as a lead generating tool: