5 tips on writing impactful posts for LinkedIn

5 tips on writing impactful posts for LinkedIn

A LinkedIn post is basically a status update – letting your audience know what’s news with your brand and sharing new updates about significant developments in your industry and company.  It is also an ideal place to feature a short yet powerful message which can make your brand relatable, encouraging dialogue and interaction which can…

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4 creative ways to use your Company Page LinkedIn banner

4 creative ways to use your Company Page LinkedIn banner

The LinkedIn banner appears along with your company logo at the top of your LinkedIn Company Page. The banner creates a context or your logo and company, providing insight into your brand’s services and offerings. Used as a vehicle to attract attention and interest through images and messages, the banner can be used strategically to…

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How to write a good LinkedIn Summary for your brand

How to write a good LinkedIn Summary for your brand

You have 2000 characters to write a good introduction.  Keep in mind that only the top half or so is visible which means that you want to have the most important content at the beginning in order to motivate your audience to read further and start engaging with you brand. In terms of you overall…

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Boost your LinkedIn appeal with these 5 strategic tips

Boost your LinkedIn appeal

As the world’s largest online business network, LinkedIn reaches some 313 million members, with *3.8 million of those members living in South Africa. So, it follows that as a business or an employee, it’s a no-brainer why you need to make sure you’ve got an online presence on this platform. Not only does it create…

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